Business Basics

By Tonya Lewter-Gordon  |  June 17, 2016  |  From the Desk of Tonya  |  No Comments

With the boom of the Internet and social media has arisen a new category of entrepreneurship. Successful entrepreneurs such as Mark Cuban, Elon Musk and Peter Thiel got their start with online businesses. An online business offers an unparalleled opportunity to run a business worldwide with only a laptop and Internet connection.

Starting and growing an online business, however, is easier said than done. Today, 2.5 billion people log onto the Internet. This is good in the sense of the opportunity for income, but negative in the sense that an online business has become a modern-day gold rush.

Everywhere you look a new “guru” or “expert” who offers their cheat sheet or course on how they made “seven figures” in one year. Logging into your Facebook account can be downright depressing with all the over-hyped ads. Choosing whom to learn from can be just as hard as starting an online business.